Contrary to traditional gender roles, Loeurm Barang took a leap of faith and became an entrepreneur producing concrete rings for the toilet market in Cambodia. Now she proudly provides for her family, including her children's education and her parents' care. Loeurm previously worked as a sanitation product sales agent for iDE, where she learned about the need for affordable sanitation and hygiene solutions in her community and was inspired. She was supported by friends and iDE to start her own business and learned how to run it with the help of other experienced latrine business owners.

Loeurm takes pride in being part of the solution to make her community healthier and cleaner, with greater availability of toilets and fewer people defecating in the open. But not every step in the process has been easy. She faced challenges in maintaining affordable prices for low-income clients while keeping her business sustainable. However, with the help of payment installment plans—a skill learned through iDE training—she was able to serve more households.